Our Founders & Leadership
The Medical Vision
The vision for La Vie began with Dr. Hassan Sannoufi, whose early life experiences shaped a deep commitment to preventive medicine.
After witnessing his father undergo open-heart surgery, he became fascinated by a fundamental question:
What if disease risk could be identified years before it becomes life-threatening?
During his time at McGill University, Dr. Sannoufi worked in research identifying genetic markers associated with breast cancer, exposing him early to the potential of predictive and precision medicine.
He later completed his Family Medicine residency at Dalhousie University, serving as Chief Resident, before spending more than 17 years practicing Emergency Medicine at Queensway Carleton Hospital in Ottawa.
Working on the front lines of acute care provided a powerful perspective: many of the most serious illnesses treated in hospitals — cardiovascular disease, diabetes, metabolic disorders, and certain cancers — often develop silently for years before symptoms appear.
This realization reinforced a defining belief:
The greatest opportunity in medicine lies in identifying risk early — before disease begins.
The Strategic Leadership Behind La Vie
La Vie Health was co-founded with Reham Sannoufi, whose leadership, strategic vision, and operational expertise have been instrumental in transforming this vision into a modern healthcare organization.
With a professional background spanning global finance, corporate strategy, and executive leadership, Reham brought the operational structure required to build a new model of healthcare delivery.
Her career began at Shell Petroleum International, where she worked in financial analysis and cost management within a complex global organization. After relocating to Canada, she continued her career in financial services with London Life Insurance and later Royal Bank of Canada, where she developed expertise in strategic client management and financial advisory.
Driven by a passion for leadership and organizational growth, she later completed an Executive MBA, further strengthening her expertise in strategy, operations, and organizational development.
She also completed executive education in Global Healthcare Management at Harvard, where she studied healthcare system innovation, strategy, and the future of medical delivery.
Today, as Co-Founder and CEO of La Vie Health, Reham leads the organization’s strategic growth, operational development, and long-term vision — guiding La Vie as it evolves into a next-generation preventive health platform designed to scale while preserving a deeply personalized patient experience.
A Shared Commitment
For Dr. Hassan and Reham Sannoufi, La Vie is far more than a medical clinic.
It is a mission-driven organization dedicated to transforming how healthcare is experienced.
Their shared commitment is to build a clinical environment where:
- Prevention replaces reaction
- Insight replaces uncertainty
- Personalization replaces standardization
- Healthspan becomes the central goal of medicine
Get in Touch
Kanata
150-525 Legget drive Kanata, Ontario K2K 2W2
(613) 592-4193
Monday to Friday 8 a.m. – 4 p.m. Saturday 9 a.m. – 1 p.m.
Ottawa
100 Queen St., Suite 940 Ottawa, Ontario K1P 1J9
(613) 233-1451
Monday to Friday 7 a.m. – 3 p.m. Saturday 9 a.m. – 1 p.m.
Oakville
2201 Bristol Circle, Suite 203, Oakville, ON L6H 0J8
Monday to Friday 8 a.m. – 4 p.m.